Kinetic Typography
Your words deserve to be read, not skimmed past. We animate lyric videos, captions, title sequences and manifesto type so every line hits the voice or the beat and gets watched sound-on. One Creative Director keeps the whole thing sounding unmistakably like you.
See our approach
What we produce
Every kind of animated text, made by one dedicated team that knows your brand cold.
Lyric and quote videos
Words cut to a track or a spoken line so the phrase you care about hits the beat. Built to get watched sound-on and shared.
Animated captions and subtitles
Captions styled to your brand that hold a muted feed. Most people watch social sound-off, and readable text is what carries them to the end.
Text-driven explainers and ads
Short explainers and ads where the copy carries the idea and the pacing of the type stops the scroll before people swipe on.
Title sequences and lower thirds
Opening titles, name cards and lower thirds that set the tone in the first two seconds and match everything else you make.
Social text posts in motion
That flat quote card you were about to post as a JPG, animated so it earns a stop. Cut for Reels, Stories and the grid.
Brand-message and manifesto typography
Taglines, mission lines and full manifestos paced to hit like a statement someone means, not a slide someone skimmed.
And more, wherever your words need to move.
How your options actually stack up
Animated text looks easy until you sit through a cut where the timing is off and every line stutters past. The craft is in the pacing and the type, not the preset. Here is how the usual ways of getting it made stack up against a team that does this every week.
Text that gets read starts with the script, not the effects
Most animated text gets bolted on after the edit is locked, there to fill a silent stretch. That is why so much of it reads as noise. Words fly in, spin off, and nobody remembers a single line.
We start with the script and the voice, before anything moves. Find the one word that carries the weight, hold on it long enough to register, and let the rhythm follow how a person would actually say it. Get that right and people read to the end, which is the whole point of putting words on screen.
How Moonb builds kinetic typography
It starts with your words, not the effects. Your Creative Director reads the script or listens to the track, marks the lines that have to hit, and picks a type treatment built for your brand instead of this month's trend. Then the animation: weight where the voice lifts, stillness where a line needs room. You get it back in the formats you actually publish, 16:9 for the site, 9:16 for Reels and Stories, 1:1 for the feed, all cut from one master. And because the people who made it keep your project files, the next lyric video or caption batch starts where the last one left off instead of from scratch.
Why words that move get remembered
When the message is the words themselves, kinetic type puts every beat of emphasis exactly where you want it. It is the most direct format there is: no actors, no footage, just your message performing itself. Perfect for manifestos, lyric-style cuts, and campaigns built on a line worth staring at.
The kinetic type we set in motion
Typography with timing, from single lines to full manifestos.
- Manifesto and anthem videos
- Quote and testimonial cuts
- Lyric-style social videos
- Campaign taglines in motion
- Stat and number reveals
- Event and title screens
- Animated captions systems
- Type-led ad variations
Typography with a pulse
Kinetic type is typography plus rhythm. The pauses matter as much as the moves; a beat of stillness before the key word does more than any effect. We choreograph the read, not just the letters.
Choreograph the read.
How it works
From signup to first delivery in under 2 days.
Meet your team
You get a Creative Director and specialists who learn your brand, your assets, and how you work.
About 30 minutesSend the work
Brief them like colleagues. Your Creative Director runs the queue and keeps everything on-brand.
As much as you needGet it back fast
Polished work comes back on a steady weekly rhythm, revisions included until it is right.
No change-order feesMy team really enjoyed working with Moonb and found the experience seamless.
Ready to start your kinetic type piece?
Book a CallFrequently Asked Questions
Kinetic typography is text that moves with intent. Instead of a static line, the words are animated so timing, weight and emphasis carry the meaning, everything from lyric videos and captions to title sequences and full manifestos. Done well, you feel the pacing the way you would hear it read aloud.
When the words are the point. If the message lives in a line of copy, a quote, a tagline or a voiceover, animating the text keeps attention on what is being said instead of a stock image sitting next to it. It is also the obvious move when you have audio but no footage, which covers most social clips and announcements. If a story really needs product shots or filmed imagery, we will tell you and point you to motion graphics or a proper edit.
Most single pieces go from brief to a first version in a couple of days, and a run of captioned social cuts can settle into a weekly rhythm. The speed comes from familiarity: once we know your type, your colour and how you like emphasis handled, nobody relearns your brand on every request. The first job together runs a little slower while we build that; everything after is faster.
Yes, and that is the baseline, not an upsell. We work from your brand type and colour, or help build a motion-type system if you do not have one yet, deciding how a headline behaves, how a single word gets emphasised, how fast lines enter and leave. The goal is text that reads as unmistakably yours, so someone could cover the logo and still know it is you.
That is most of the craft. We time each word and line to the track or the read, so the emphasis hits the beat and the copy stays easy to follow at speed. For lyric and quote videos especially, that sync is the difference between a piece that feels alive and a slideshow with music playing over it.
Not much. The script, voiceover or track, your brand fonts and colours if you have them, and a reference or two of motion you like (or cannot stand, which helps just as much). If all you have is a rough voice memo and an idea, that is a fine place to start, and shaping it into something is part of the job.
Yes. We time everything to a scratch version while you sort the final license, then relink to the cleared audio before it goes public. If a track looks like a licensing problem waiting to happen, we flag it early rather than after the piece is built, because words locked to the wrong audio is an expensive thing to discover late.
Ready to level up your creative?
Tell us what you're working on and we'll take it from there.
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