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Corporate Video Production

Video content is a simple yet effective way to build customer trust, shape your brand identity, train employees, clarify complex products, and more.

What are corporate videos and what are they useful for?

At their core, corporate videos are professional videos made for businesses. They can cover a wide range of topics, from company overviews and product demos to customer testimonials and training materials. Think of them as a visual way to tell your brand's story and share its message.

Why are they useful?

Build Trust and Credibility
Showcase Your Products or Services
Engage and Educate
Boost Brand Visibility
Stand Out from the Competition

When and how should I use corporate videos?

Use corporate videos when you need to make a big impact or explain something clearly. They’re great for introducing your company, showing off products, breaking down complex ideas, or sharing customer stories. Drop them on your website, share them on social media, or use them in presentations. Just keep them short and to the point to make sure they hit the mark. If you're looking for a guide on key strategies for producing a corporate video, check out our blog article for a more in-depth analysis.

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They've delivered above and beyond.

Marius Godo - Digital Marketing & Content Specialist, Gnosis by Lesaffre

How does Moonb create a concept for a corporate video production?

Moonb develops a concept for corporate video production by first grasping the core message and its relevance to your audience. If the topic has already appeared in your blog, industry articles, or other media, we dig deep to understand it fully. Next, we brainstorm creative ways to present that message, tailoring the concept to resonate with your target audience. We also consider where the video will be shared, ensuring we incorporate the right production and design elements for maximum impact.

How are executives using video in their business?

With the rise of business video productions, more executives see videos as essential for marketing and daily operations. Forbes found that 75% of executives watch work-related videos weekly. So, B2B businesses don't have to rely solely on white papers and webinars.

What are the main steps in a corporate video production process?

Video production follows a step-by-step process. Pre-production involves scheduling, brainstorming, and scripting, with voiceovers recorded as needed. Production includes creating a storyboard and filming or animating based on the style. Post-production involves editing, adding graphics, and finalizing sound design.

How do you measure success in corporate video production?

Measuring success in corporate video production is all about the big-picture impact. Instead of focusing solely on direct sales, look at overall engagement. Key metrics to track include the number of views, likes, comments, and shares. These figures give you a good sense of how well the video is resonating with your audience and how effectively it’s spreading your message.

Have Questions?

How successful is video marketing?

Video marketing is absolutely one of the best investments you can make for your brand! It captures attention like no other medium, keeping your audience engaged and eager to learn more. Plus, it often delivers a fantastic return on investment (ROI), making it a smart choice for any business. In a world where social media is dominated by video content, using it effectively can help you connect with your audience in a memorable and impactful way. Don't miss out on this powerful tool to elevate your marketing strategy!

How much do marketing videos typically cost?

Marketing videos can be very expensive, especially with traditional agencies, where costs can reach $20,000 to $40,000 per minute. With moonb, we offer a flat monthly cost that provides you access to a dedicated team focused on delivering high-quality videos quickly and efficiently, making the process more budget-friendly while still maintaining exceptional standards.

Is there a limit to revisions during the process?

There are no limits to revisions during the process. We want to make sure you’re completely satisfied with the final product, so we’ll work with you until it meets your expectations.

How long does the marketing video production process take?

The marketing video production process can vary widely depending on the brief. For short-form packages, it might take just a few days, while more complex advanced animations could require a few weeks to ensure quality and attention to detail.

How long should my marketing video be?

For most marketing videos, aim for a length of 30 to 90 seconds. This duration is typically enough to engage viewers while conveying your key message effectively. However, depending on the content and platform, some videos can be longer, so consider your audience's attention span and the context of your message.

Can you handle the entire process?

Of course! We smoothly manage your project from the initial idea to the final publication. We take care of writing, visuals, animation, voiceover, editing, sound, branding, and more. You can participate as much as you like or let us handle everything. We'll make sure your content is perfect for any platform that supports videos.

What does the onboarding process look like?

Once you subscribe, you will receive an email within a few minutes containing two essential links. The first link directs you to our production platform where you can access all your videos and request reviews. The second link takes you to your customer portal to manage your subscription. Your dedicated video team will contact you immediately to schedule a first call, during which we'll gather all the necessary information to get started. We'll then create a content strategy plan and begin working on your productions. We will develop a content calendar with precise deliverables and a review process. You can be as involved as you wish or leave it entirely in our hands.

Are there any refunds if I don't like the service?

If your dedicated team has started work on your designs or videos before you decide to cancel, you won't be eligible for a refund.

Will I have the working files? What about ownership of the work?

Absolutely, you'll receive the working files, and you'll own all the intellectual property created.

Who will be my point of contact?

As soon as you sign up, you'll be assigned a dedicated video team, supervised by a Creative Director who will be your main point of contact. You will be onboarded to our production platform, where you can oversee the entire process and manage each video production.

Do you sign non-disclosure agreements?

Absolutely, your privacy matters to us. We can offer you our standard Non-Disclosure Agreement (NDA), or you are welcome to provide your own.

How hard is it to cancel a subscription?

Not hard at all, we keep things simple: no documentation or extensive process is involved and you can cancel at any point in time. Just log in to your Moonb account and you can cancel with just a few clicks. Need a hand with this? No worries. You can request assistance via email or directly to your dedicated team.